Customer service is crucial for attracting new clients as well as reinforcing relationships with your current clients. Excellent customer service is what many businesses strive to provide, but according to Teradata, just 41 percent of brand managers use consumer...
How Do Chatbots Work? To understand how chatbots work, we first have to understand what they are. Think about a time where you visited a website. Did something pop up in the corner of your screen, saying, “Hello, do you have any questions?” If so, then you have seen a...
'X' stands for the experience that everyone has with your brand. To improve your 'X,' you must look at all areas of your business to develop a well-rounded strategy. We recommend a 4-dimensional approach to enhance your 'X.' Brand Creation Developing a strong...
Today, more and more businesses are becoming more customer-oriented to provide the best experience for them as possible. You should always strive to provide a positive customer experience (CX) since they are very important to growing your brand awareness. This is...
Every company invests a major portion of its revenue on customer experience and satisfaction, but not on employee experience. Companies have followed this way of thinking for years, but now things have changed. Now, both small and large organizations are trying to...
Providing a great customer experience is an essential part of any business. If you provide your customers with bad customer experience, they are likely not going to do business with you again. Customers want to do business with a brand that provides an excellent...
Have you ever opened an email from a company that was…meh? What did the email contain? Maybe a description of a new product? A link to the shopping page, perhaps? How many of those emails stuck with you? Did you just scroll through them without even blinking an eye?...
Word of Mouth (WOM) Word of mouth (WOM) is the passing of information from person to person through oral communication. It is a powerful tool that can bring your business to an entirely new level. word of mouth allows customers to tell their own stories and...
What is Customer Engagement? A quote from Paul Greenburg, who works for Hubspot, said: “Customer engagement is the ongoing interaction between the company and the customer, offered by the company chosen by the customer.” Customer Engagement is one of the top buzzwords...
When it comes to developing successful digital strategies when starting a new business, creating a user-friendly, innovative, and eye-catching website is always a bonus feature to ensure a positive outcome. Although opportunities are endless when designing a fun and...
Get to Know Your Customer To better understand your buyer persona, extensive research is involved. The semi-fictional aspect comes into play when creating your brand's buyer persona(s). On top of all of the in-depth research that is conducted to understand your...
Customer service is the essence of any business. No matter from which industry you belong, as long as you are managing to offer excellent customer service, your business will likely survive and flourish. But what do we mean by customer service? Does it mean only to be...