Having an effective homepage can do wonders for your website. When people think of a homepage, they think of the first page they land on when they click on a website. They see it as more of a landing page that they have to navigate through to get to the content that...
Are you looking to create an influencer marketing strategy? Do you know about influencer marketing? If not, then we got you covered! Just about a decade ago, influencer marketing was limited to mostly celebrities and a few popular bloggers. Recently, due to the...
‘X’ stands for the experience that everyone has with your brand. To improve your ‘X,’ you must look at all areas of your business to develop a well-rounded strategy. We recommend a 4-dimensional approach to enhance your ‘X.’ Brand...
What is the best way to market your business today? How can you easily reach your target audience? Short answer: Through the internet. Before the invention of the internet in the ‘90s, through to the early 2000s, TV and radio commercials, billboards, and print media...
A generalized, fictitious representation of your ideal consumers. That’s the definition of a buyer persona. Whether that be Entrepreneur Eric, Business Owner Betty, or Farmer Fred, buyer personas help us with all facets of the companies we run. Marketing, sales,...
