As a business, one of your goals is likely to be driving leads to your website. You want to drive people who are interested in your products and content as they might be a possible conversion. With the right methods, your website can be a valuable tool for generating...
One of the most prominent and common metrics you encounter when looking at website analytics is bounce rate. A high bounce rate is always associated with being bad, while a low bounce rate is commonly seen as a good mark. So what exactly is a bounce rate, and what...
Website traffic is an important metric that you must keep track of when running a website. What is website traffic, you ask? It is the number of visits a website gets. Anytime someone visits your website, they are increasing your traffic. So, how do you improve it,...
