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The Instagram Algorithm: How to Use it for Your Advantage

The Instagram Algorithm: How to Use it for Your Advantage

by Alexa Ibarra | Jul 7, 2022 | Algorithms, Marketing, Social Media

As social media platforms continue to change their algorithms, it can be tough to keep up with what works and what doesn’t. Instagram and it’s algorithm is no different and has made several changes in the past year that have impacted how businesses and...
Why Being Authentic Can Help Your Brand: Tips for Standing Out in a Crowded Market

Why Being Authentic Can Help Your Brand: Tips for Standing Out in a Crowded Market

by Alexa Ibarra | May 27, 2022 | Branding, Building A Brand, Business, Business Development, Marketing, Need To Know

When it comes to marketing, there is one key ingredient that is often overlooked: authenticity. In a world where consumers are constantly bombarded with advertisements and messages, it can be tough to stand out from the crowd. However, by being authentic, you can...

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