Most people in marketing have heard of the words brand loyalty, brand awareness, and brand identity. Brand affinity is just as important. Learn about brand affinity and how it can help grow your brand! Brand Affinity Brand affinity is about making a connection between...
Many people in business have, at one time or another, heard of the term “SEO.” Most websites have an SEO strategy. But what does SEO mean, and why are so many businesses investing in it? We are going to go over what is and how SEO can help your business can benefit...
Customer service is crucial for attracting new clients as well as reinforcing relationships with your current clients. Excellent customer service is what many businesses strive to provide, but according to Teradata, just 41 percent of brand managers use consumer...
Developing customer relationships is important for every business. Lead nurturing is all about planning for the future by developing and maintaining your relationships with your leads all throughout their buying process. For an efficient lead nurturing process,...