The year is 2021, and many businesses are jumping on the TikTok platform to market their business. It provides businesses a great way to reach their target audience, especially if their target audience is young adults. Many of the videos on TikTok are short snippets...
Brand storytelling is an essential part of any business looking to not only attract customers but to also connect with them. A brand that tells and shares a story is more likely to connect with its audience more so than a brand that doesn’t tell a story. The brand...
It seems that every aspect of marketing has transitioned online in today’s digital world. Marketing strategies have been tweaked to reach out to a more online audience. Because of this digital transition, you have to take advantage of the new opportunities...
If you are a business that has been growing over time, look into utilizing other analytics tools instead of just one. Gone are the days where you can view all your analytics from one tool and call it a day. With the advancements in the marketing field, you have to...
