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5 Employee Experience Metrics Your Workplace Can Measure

5 Employee Experience Metrics Your Workplace Can Measure

by Alex Masterson | Jan 31, 2020 | About Your X, Business Development, Need To Know

Considering all you do for your company can be a daunting and tedious task. Being able to take in everyone’s productivity and maintain a positive employee experience don’t always fit together. When you think about how you can track steps for your employees, what...
How Do You Offer a Frictionless Experience to Your Customers?

How Do You Offer a Frictionless Experience to Your Customers?

by Alex Masterson | Jan 24, 2020 | About Your X, Business Development, Inbound Marketing, Marketing Flywheel, Need To Know

As people, it’s easy to notice a negative story in the news, because that (unfortunately) resonates with us more than a positive experience can. A study that was conducted by Ph.D. and Psychologist author Guy Winch states that our brains have a “negativity bias”. When...
Defining A Customer Experience (CX) Strategy

Defining A Customer Experience (CX) Strategy

by Alex Masterson | Jan 17, 2020 | About Your X, Building A Brand, Business Development, Inbound Marketing, Need To Know

Working to retain information, care more for customers, and doing more to assist your fellow employees can be a daunting task to balance. In order to do all of these things, you need to come up with a strategy in order to accomplish all these tasks at peak efficiency,...
What To Look For When Partnering With A Marketing Agency

What To Look For When Partnering With A Marketing Agency

by Alex Masterson | Jan 10, 2020 | Business Development

Your company wants to be the best it can be when it comes to operations. You want your sales and services teams running at peak efficiency in order to benefit from your business. The best way to do that is to correctly market your business. Pairing your business with...
How Branding Can Increase Your Business’s Bottom Line

How Branding Can Increase Your Business’s Bottom Line

by Alex Masterson | Jan 3, 2020 | Building A Brand

Branding is an important part of getting your business where you want it to be. You may be procrastinating on making sure your branding falls in line with your industry trends, but if that’s the case, it’s time for you to hop on that boat and get your branding up to...

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